Jean-Yves Lemoigne, Photographer, London
Associated creatives
Tags
Description
An advertising campaign image photographed and art directed by Jean-Yves Lemoigne for PlayStation features a man standing in a dimly lit living room with blue ambient lighting. The man, with dark hair and facial hair, wears a red sports jersey and blue trousers, holding a game controller against his chest with a serious expression. To his right, a television sits on a white media console, displaying a soccer match, while a bicycle rests against the wall in the background. The room is decorated with a potted plant, a clock and small items on a floating shelf, and a striped pouf in the foreground. Bold promotional text on the right side reads LOSING IS NOT AN OPTION FOR JAVIER. BUT THE REPLAY BUTTON DEFINITELY IS alongside the PlayStation logo and THIS IS FOR THE PLAYERS tagline.
Style
Horizontal, Commercial, Cool, Clean
Industries
Video Games
Color
Background
Living Room
Context
Advertising Campaign, Out of Home (OOH)