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Black and white profile portrait of a man wearing sunglasses, a dark turtleneck, and a wool coat against a black background.

Persol AI Concept 2025

About

An AI concept campaign for Persol created by Slate Studios, captured in high-contrast black and white. A man is presented in a three-quarter profile pose against a deep black seamless background, illuminated with dramatic directional light that sculpts his facial features and swept-back hair. He wears rounded acetate sunglasses, a dark knit turtleneck sweater, and a tailored wool overcoat with structured lapels. The Persol logo is visible in crisp white script on the right side of the frame.

Brand

Persol

Project

Persol AI Concept 2025

Keywords

man in sunglassesman wearing sunglassesman in turtleneckman in coatpersol sunglassesacetate sunglassesdark sunglassessunglassesturtleneck sweaterdark turtlenecktailored wool coatwool coatovercoat

Credits

Slate Studios
AI Artist

Styles

HorizontalCommercialMoodyMonochrome

Techniques

Low-key / chiaroscuroAI Image Generation

Industries

Eyewear

Background

Black Seamless

Context

Advertising Campaign
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