Pepsi We Outside - New York Knicks Times Square OOH 2026

About

This video captures the Pepsi We Outside outdoor advertising campaign displayed on massive digital billboards towering over Times Square in New York. The screens showcase vibrant imagery featuring fans wearing New York basketball jerseys and holding Pepsi cans alongside bold typography reading We Outside. Passersby and yellow school buses populate the busy street level below, providing authentic urban context. The footage documents high-impact out-of-home advertising produced by Ben Conway for Pepsi.