Pepsi Hungry Kraken, What'd I miss 2025

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This cinematic commercial video for Pepsi titled What'd I miss as part of the Hungry Kraken project depicts a group of pirates gathered on a sunny sandy beach by the ocean. Captain Jack Sparrow-style characters interact with each other and open a large wooden treasure chest, only for a massive kraken with enormous tentacles to violently emerge from the turquoise sea water and disrupt them. The action-packed scene is filmed in a tropical coastal setting with palm trees and a tall sailing ship anchored offshore. The dramatic sequence captures chaotic running and shouting as the sea monster attacks the beach. The video concludes with a humorous cut showing a character holding a Pepsi drink and snacks amidst the tropical foliage, looking bewildered.