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Brand
ABC
ProjectSign & Seek - Trailer

ABC Sign & Seek - Trailer 2026

Associated creatives

Milla McPhee
Milla McPheeBrand Director
Belinda Drew
Belinda DrewHead of Marketing
Kyle Hugall
Kyle HugallHead of Creative
Sarah McDonald
Sarah McDonaldMarketing Manager
Eliza Storey
Eliza StoreyMarketing Manager
Tim Brown
Tim BrownCreative
Mike Watson
Mike WatsonCreative
LJ Grace
LJ GraceCreative
Leo Australia
Leo AustraliaAdvertising Agency
Hilary Badger
Hilary BadgerExecutive Creative Director
Stacey Karayannis
Stacey KarayannisCreative Director
Thomas Smyth
Thomas SmythBusiness Director
Clare Pickens
Clare PickensChief Executive Officer
Catherine King
Catherine KingChief Strategy Officer
Andy Fergusson
Andy FergussonChief Creative Officer
Johnson Diep
Johnson DiepDesigner
Publicis Production Australia
Publicis Production AustraliaProduction
Francesca Scopelliti
Francesca ScopellitiExecutive Producer
Studio Pancho
Studio PanchoProduction
patrick salter
patrick salterManaging Director
Dominique Smith
Dominique SmithProducer

Tags

auslan trailerauslan education videoabc sign and seekauslan translatorsign language video

Description

This video trailer for the ABC project Sign and Seek highlights the importance of Auslan as a first language and introduces initiatives to teach sign language more broadly. The production features a dynamic mix of colourful animated graphics, character illustrations, and live-action interview segments featuring an Auslan translator. Throughout the video, bold captions explain accessibility statistics and educational goals against vibrant backgrounds. The framing style is horizontal, combining professional interview footage with animated cartoon segments.