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Close-up of brown cardboard packaging with diagonal shadow cast and white centered text

Packhelp Brand Identity 2022

About

This brand identity imagery for Packhelp features a close-up overhead composition of brown corrugated cardboard material. A sharp diagonal shadow cuts across the upper portion of the frame, creating a minimalist high-contrast geometric effect. Centered horizontally within the composition is a line of white text enclosed in square brackets. The lighting is direct and creates subtle dimensional depth across the textured paper surface. The overall presentation is clean and utilitarian, highlighting material texture.

Brand

Packhelp

Project

Packhelp Brand Identity 2022

Keywords

cardboard packagingbrown cardboardcardboard boxpackaging designbox

Credits

Marina Veziko
Graphic Design
Otso Reitala
Motion
Aleksi Tikkala
Photography
Phil Forbes
Copywriting

Styles

CommercialSquareEarthyMinimalist

Background

Paper Texture

Context

Advertising Campaign
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