BrandOpenResearch
ProjectBrand Identity

OpenResearch Brand Identity 2024
Associated creatives
Tags
Description
A person is seated outdoors on a wooden slatted bench while holding a large light blue poster directly in front of their face, obscuring the upper portion of their body. The poster features bold black typography with the word Why printed prominently across the center in large letters, along with smaller legible text at the bottom left. The subject wears dark trousers and a patterned jacket, with a pale green bag resting on the bench beside them. The background shows blurred greenery and elements of an outdoor urban or park setting under soft daylight.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Enterprise & B2B Software
Color
Sky Blue (50%)
Jet Black (30%)
Beige (20%)
Background
Park
Context
Advertising Campaign, Editorial