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$A design grid showing typography, soccer action imagery, and neon color palettes ranging from fracture to flux for Onefootball brand identity.$

Onefootball Brand Identity 2020

Associated creatives

DesignStudioGraphic Design

Description

This brand identity presentation for Onefootball by DesignStudio showcases a comprehensive design system featuring varied typographic treatments, dynamic soccer action photography, vibrant neon color gradients, and patterned graphic elements. Arranged in a structured grid format, the visuals span from fracture to flux conceptual states, demonstrating versatile brand application across digital and print mediums. The dark background frames the bright magenta, electric blue, and neon yellow colorways, highlighting the experimental yet cohesive visual language.

Style

Horizontal, Commercial, Graphic

Techniques

Typography, UI illustration

Industries

Soccer

Color

Jet Black (50%)

Magenta (30%)

Lemon (20%)

Background

Solid Colour

Context

Advertising Campaign