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Canvas tote bag with red typographic branding hung over the back of a wooden chair in a restaurant interior.

Brand Identity 2025

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Description

This image showcases a custom canvas tote bag created as part of the brand identity project for Olive and Gourmando. The off-white fabric tote features prominent red typographic lettering centered on its front panel. It hangs neatly over the back of a light wooden chair inside a warm, softly lit restaurant space with tiled flooring. The composition highlights the merchandise design within its intended hospitality context, emphasizing the clean branding and tactile quality of the cotton material. Graphic design and branding elements were crafted by Caserne alongside a collaborative team.

Style

Vertical, Commercial, Warm, Clean

Techniques

Natural light

Industries

Restaurants

Color

Off-White (70%)
Rust (30%)

Background

Café

Context

Advertising Campaign