Olaplex Olaplex Shape Set 2026

About

This commercial image for the Olaplex Shape Set project features an overhead, top-down perspective focusing on the hair and shoulders of a Black person with short, dark coily hair styled smoothly at the crown. The subject wears a simple black top against a minimalist white background. Clean studio lighting illuminates the textures of the hair, with overlaid white typography reading Olaplex and The Damage-Defying Hairspray positioned across the frame. Photography is credited to Johnson Lui, with fashion styling by Dianna Lunt, hair styling by Dre Demry Sanders, and makeup by Laramie.