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Brand
Nintendo
ProjectPokémon Sword & Shield

Nintendo Pokémon Sword & Shield 2025

Associated creatives

LS Productions
LS ProductionsProduction Service
Leo Burnett
Leo BurnettAgency / Creative
Framestore
FramestoreProduction

Tags

two young people playing gamestwo young peopleyoung people playing gameshandheld gaming consoleplaying handheld consolegaming console

Description

This commercial video for Nintendo's Pokemon Sword and Shield features young people playing handheld gaming consoles outdoors on a stone bridge wall in a quaint rural village. The scene transitions to show gameplay footage and animated Pokemon characters interacting in a grassy field near a stream. Natural daylight illuminates the English-style stone architecture and surrounding greenery. Production services were handled by LS Productions with creative from Leo Burnett and VFX by Framestore.