Nike Nike T90 Campaign 2025

Description

This portrait from the Nike T90 campaign features model Iris Law kneeling on a patch of grass against a dark background. She wears a white tank top, red athletic socks, and metallic silver footwear, captured in a moody and athletic register. Photographer Aidan Zamiri leads the visual direction, complemented by fashion styling from Danielle Emerson, hair by Syd Hayes, makeup by Anne Sophie Costa, set design by Tom Schneider, and movement direction by (LA) Horde. Low-key lighting highlights the subject and foreground details while casting the surrounding environment into shadow.

Style

Vertical, Commercial, Moody

Techniques

Low-key / chiaroscuro

Industries

Sportswear

Color

Background

Forest

Context

Advertising Campaign