Brand
ProjectMamba Mentality
Nike Mamba Mentality 2024
Associated creatives
Tags
Description
This video clip for the Nike Mamba Mentality project captures young athletes playing basketball on an outdoor court at dusk. Two players actively compete in the foreground while others stand by near bicycles and backpacks resting against a fence. The natural outdoor lighting illuminates the court surface and players as they move dynamically. WK Portland contributed agency and creative services, while Grayson Music handled music and sound design.