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BrandNike
ProjectNIKE AIR DRIFT x AWLAB
Young Black man standing against a blue background wearing a burgundy jacket over a blue sweater and grey sneakers

Nike NIKE AIR DRIFT x AWLAB 2026

Associated creatives

Giorgio Codazzi
Giorgio CodazziPhotographer

Tags

black man standingblack manman standingburgundy jacketjacketblue sweatersweatergrey sneakerssneakers

Description

This commercial portrait for the Nike Air Drift x AWLAB project features a young Black man standing against a solid blue backdrop. He wears a dark burgundy zip jacket over a vibrant blue sweater, paired with wide dark trousers and grey sneakers with black accents. The soft studio lighting creates gentle shadows, highlighting the clean sportswear styling and contemporary aesthetic.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Industries

Sportswear

Color

Burgundy (30%)
Royal Blue (30%)
Charcoal (40%)

Background

Coloured Seamless

Context

Advertising Campaign