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Cyclist in white helmet and jersey leaning against a tuk tuk holding a road bicycle next to a red curb and sidewalk

Nich Brand Identity 2025

Associated creatives

Tags

Description

A female cyclist wearing a white helmet, white jersey, and black cycling shorts stands beside a traditional motorized tuk tuk on a paved street. She leans her upper body into the canopy of the vehicle while adjusting her cycling shoe. A white road bicycle with black wheels rests alongside her on the asphalt. The foreground features a patterned red and white curb adjacent to a grassy verge. Natural daylight illuminates the street scene, highlighting the branding details on the bicycle and apparel.

Style

Lifestyle, Vertical, Warm, Clean

Techniques

Natural light

Industries

Cycling

Color

Pure White (50%)
Jet Black (30%)
Crimson (20%)

Background

Street

Context

Advertising Campaign