New Balance HoopsTrio 15 Social ProRes 2025

Description

This social video spot for New Balance features multiple athletes and models interacting with basketballs in an indoor tiled studio setting. The scenes include close-ups of players spinning basketballs on their fingers, wearing New Balance branded hoodies, t-shirts, and athletic jackets. The lighting is clean and bright, highlighting athletic wear and sportswear details against a structured tiled wall background. The video forms part of the HoopsTrio project created with agency partner VML New York and music production by MAS-Music and Strategy.