Netflix Brand Identity 2026

Description

This outdoor advertising campaign for Netflix features a prominent rooftop billboard displaying a series of large, tarot-card-style illustrations representing popular shows. The billboard is mounted on the exterior of a commercial building with large glass windows reflecting a warm red tone. The sky above is a deep dusk blue, illuminated by angled spotlights mounted along the top of the structure. Bold white typography on the left panel reads "I SEE THE PAST IN YOUR FUTURE," while the right panel displays the iconic red Netflix logo. The illustrated cards showcase recognizable characters and motifs from various series, combining graphic design and urban architecture.

Style

Horizontal, Commercial, Moody

Industries

Streaming Platforms

Color

Background

Rooftop

Context

Out of Home (OOH)