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BrandMulberry
ProjectFall 2024 Ad Campaign
Model in orange sweater holding a handbag outdoors against a sky and meadow background

Mulberry Fall 2024 Ad Campaign 2024

Associated creatives

Henrietta Gallina and Samuel McWilliams
Henrietta Gallina and Samuel McWilliamsCreative Director
Maria Clara Tripier
Maria Clara TripierArt Director
Guen Fiore
Guen FiorePhotographer
Maggie Maurer
Maggie MaurerModels
Barathy Akkan
Barathy AkkanModels
and Tess McMillan
and Tess McMillanModels
Nell Kalonji
Nell KalonjiStylist
Kiyoko Odo
Kiyoko OdoHair
Lauren Reynolds
Lauren ReynoldsMakeup
Simone Cummings
Simone CummingsManicurist
Aymeric
AymericCasting Director

Tags

woman in orange sweater holding handbagwoman in orange sweaterorange sweaterhandbagwoman holding handbagpale handbag

Description

This campaign image for Mulberry's Fall 2024 ad campaign was captured by photographer Guen Fiore with creative direction by Henrietta Gallina and Samuel McWilliams, and art direction by Maria Clara Tripier. Styled by Nell Kalonji, the frame features a model posing outdoors amidst a grassy meadow beneath an open sky. The subject wears a vibrant orange long-sleeved textured top paired with a dark lower garment and knee-high boots, holding a pale structured handbag outward. Hair and makeup were styled by Kiyoko Odo and Lauren Reynolds, with manicures by Simone Cummings and casting by Aymeric.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Bags & Accessories

Color

Burnt Orange (50%)
Jet Black (50%)

Background

Garden, Clear Sky

Context

Advertising Campaign