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BrandMotorcycle Matcha
ProjectBrand Identity
Paste-up posters for Motorcycle Matcha featuring product packaging and typography wheatpasted on a weathered wall

Motorcycle Matcha Brand Identity 2024

Associated creatives

Saint-Urbain
Saint-UrbainGraphic Design
Alex Stein
Alex SteinPhotography
Gur Margalit
Gur MargalitMotion
Oli Sabin
Oli SabinMotion

Tags

motorcycle matcha postermatcha packagingposter designbrand identitywheatpaste posterproduct packaging

Description

This image showcases a series of wheatpasted posters applied to a weathered urban surface, displaying the brand identity for Motorcycle Matcha. The composition features bold typographical layouts, product photography of matcha containers, and label designs featuring text such as The Uji River Road and Motorcycle Matcha. The posters exhibit creases, folds, and surface textures consistent with street-level wheatpasting. The color palette incorporates stark blacks, whites, and earthy tones with subtle product accents.

Style

Horizontal, Commercial, Clean, Graphic

Techniques

Spray paint / graffiti

Industries

Beverages

Color

Pure White (40%)
Jet Black (40%)
Crimson (20%)

Background

Alley

Context

Advertising Campaign