Brand
ProjectBrand Identity
Mosh Brand Identity 2020
Associated creatives
Tags
Description
This animated video showcases a dynamic grid of whimsical spot illustrations created for Mosh as part of their brand identity project. Designed by Universal Favourite with illustration by Mark Long, the sequence presents a series of playful vignettes and graphical icons against a vibrant green background. The smooth vector-style animations feature minimalist characters, objects, and humorous scenarios that reflect the distinct creative direction. The clean composition utilises bold outlines and solid pastel tones, emphasizing the illustrative branding work.