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Brand
Morphe
ProjectWAKEUP ARTIST Campaign
Close-up portrait of a Black woman with a surprised expression, wearing glossy makeup and silver earrings against a white background

Morphe WAKEUP ARTIST Campaign 2025

Associated creatives

Alena Sazonova
Alena SazonovaPhotographer
Luca Falcioni
Luca FalcioniFashion Editor/Stylist
Takuya Sugawara
Takuya SugawaraHair Stylist

Tags

black womanwoman portraitbeauty portraitsurprised womanglossy makeupwinged eyelinersilver earringshigh ponytail

Description

This beauty campaign portrait for Morphe features a Black woman with a surprised expression and her mouth open. She is styled with dark glossy lipstick, winged eyeliner, defined brows, and her hair tied back in a high ponytail. She wears chunky silver ear cuffs and a high-collared black garment. The lighting is bright and even against a solid white background.

Style

Vertical, Commercial, Clean

Techniques

Beauty Light

Industries

Cosmetics

Color

Jet Black (60%)
Silver (metallic) (40%)

Background

White Seamless

Context

Advertising Campaign