BrandMoksha
ProjectBrand Identity

Moksha Brand Identity 2024
Associated creatives
Tags
Description
A vertical studio photograph showcases the brand identity and packaging design for Moksha gin. The central subject is a vibrant orange rectangular box adorned with intricate gold botanical illustrations, typography, and a hanging gold tassel attached to the top corner. The box rests on a smooth orange tabletop, casting a soft shadow to the left. The background consists of draped red fabric with vertical folds, creating a warm and rich monochromatic palette. The lighting is soft and directed, accentuating the metallic sheen of the gold details and the smooth textures of the packaging and surfaces.
Style
Vertical, Commercial, Warm
Industries
Alcoholic Beverages
Color
Burnt Orange (70%)
Gold (30%)
Background
Set-dressed
Context
E-commerce / Product