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BrandMOCO Montpellier Contemporain
ProjectBrand Identity
MOCO Montpellier Contemporain brand identity featuring bold yellow and green typography on street signage and a pillar.

MOCO Montpellier Contemporain Brand Identity 2019

Associated creatives

Zoo
ZooGraphic Design

Tags

brand identitygraphic designtypographyoutdoor signage

Description

This project showcases the brand identity for MOCO Montpellier Contemporain, designed by Zoo. Vibrant yellow typography is displayed on striking green backgrounds across large exterior banners and a central architectural pillar. The clean graphic design integrates modern typography with urban public spaces. Natural daylight illuminates the street scene, highlighting the high-contrast color scheme and bold text layout.

Style

Horizontal, Commercial, Clean, Graphic

Techniques

Typography, Natural light

Industries

Festivals & Events

Color

Golden Yellow (50%)
Forest Green (50%)

Background

Street

Context

Advertising Campaign, Event / PR