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Brand
M&M's
ProjectRed One

M&M's Red One 2024

Associated creatives

T&Pm USA
T&Pm USAAgency / Creative
Weber Shandwick
Weber ShandwickMedia
Essence Mediacom
Essence MediacomMedia

Tags

animated mms charactersmms charactersred mms characterpurple mms characteranimated charactersmmsred mmpurple mm

Description

This animated video clip features popular M&M characters interacting on a sofa in a warmly lit, festive living room setting adorned with a Christmas tree. The red and purple animated candies engage with a laptop computer while wearing holiday accessories, including a Santa hat. The scene transitions to cinematic live-action film footage associated with the Red One project, blending 3D character animation with narrative feature elements. The project is created by M&M's with contributions from agencies including T&Pm USA, Weber Shandwick, and Essence Mediacom.