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  • ·Michael Cera CeraVe Moisturizing Cream Campaign Video
Brand
CeraVe
ProjectMichael CeraVe

CeraVe Michael CeraVe 2024

Associated creatives

WPP, led by Ogilvy PR North America
WPP, led by Ogilvy PR North AmericaAgency / Creative
PRETTYBIRD US
PRETTYBIRD USProduction
Blacksmith
BlacksmithPost Production / VFX
Mackcut
Mackcut
Leland
LelandMusic / Sound
Heard City
Heard CityMusic / Sound

Tags

michael ceracerave creamcerave moisturizing cream jarman holding jarsmiling manman in shirt

Description

Michael Cera stars in this promotional video for CeraVe moisturizing cream, presenting the skincare product while standing in front of sheer white curtains. The video features cinematic lighting and subtle visual effects, with Cera introducing the cream with a blend of humor and earnest delivery. Additional scenes show him giving a massage in a light-filled tent setting against an ocean backdrop. The commercial was produced for the Michael CeraVe project with creative direction from WPP and Ogilvy PR North America.