MERIT Beauty MERIT Winter 2025 2025

Description

This close-up profile portrait for the MERIT Beauty Winter 2025 project features model Jiayun Xie captured by photographer Jen Carey. The composition highlights natural makeup styling by Chiho Omae and hair styling by Kiyonori Sudo, complemented by fashion styling from Dianna Lunt. The subject wears a textured taupe jacket against a dark, minimal background with directional lighting accentuating the facial contours and subtle tones.

Style

Vertical, Commercial, Warm, Clean

Techniques

Natural light

Industries

Cosmetics

Color

Background

Black Seamless

Context

Advertising Campaign