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Model wearing a voluminous white furry textured jacket and dark sunglasses standing in an interior hallway

McQueen Spring 2024 Ad Campaign 2024

About

This fashion campaign image for McQueen features a model photographed by Glen Luchford as part of the Spring 2024 ad campaign, with art direction by Christopher Simmonds and styling by Marie Chaix. The model wears a striking, highly textured white voluminous coat with oversized shoulders, paired with dark sunglasses and heeled footwear. The subject stands in an interior hallway against a plain wall, casting a sharp shadow under directional indoor lighting. The composition highlights the heavy tactile quality of the outerwear against the minimalist indoor background.

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Background

Hallway

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Advertising Campaign