BrandMcQueen
ProjectHoliday 2024 Ad Campaign

McQueen Holiday 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This product campaign image features futuristic silver sunglasses with dark temples resting as the hero object on a neutral textured grey surface. Several melted white candles stand in the background, creating a moody and atmospheric setting. The lighting is soft and directional, highlighting the metallic finish of the eyewear frame and the textured details of the surrounding environment. Created for the McQueen Holiday 2024 ad campaign under creative direction by Seán McGirr, the composition centers entirely on the accessory with clean framing and a deliberate focus on material textures.
Style
Vertical, Commercial, Moody, Clean
Industries
Eyewear
Color
Silver (metallic) (70%)
Jet Black (30%)
Background
Stone Texture
Context
Advertising Campaign