McDonald's Zieh Mecces Ab 2025

About

This dynamic advertising campaign video for McDonald's titled Zieh Mecces Ab was created by Scholz & Friends Hamburg with sound by Hello Robin. The video features fast-paced live-action footage of people enjoying summer activities in an urban setting, driving in a red convertible, riding scooters, and eating fast food. Vibrant animated graphic ribbons swirl across the frame, interacting with the live-action subjects and cityscapes. The color grading is bright and warm, emphasizing an upbeat and energetic mood for the summer promotion.