McDonald's Mm 2024

Description

This commercial video for McDonald's titled Mm showcases a diverse cast of individuals enjoying McCafe beverages across various settings such as offices, cars, and homes. The visual rhythm is built around intimate close-ups of people drinking, accompanied by warm lighting and naturalistic color grading. Various scenes feature people connecting over coffee and iced drinks, highlighting the everyday role of McCafe. The project features creative work from agency Cossette, production by Colossale Toronto/Montreal, post-production by Nimiopere and Feather, and sound design by Human.