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Two male models seated in neutral studio lighting wearing brown jackets, knitwear, and trousers for a menswear editorial.

Massimo Dutti Red Clay Spring Summer 2025

Associated creatives

Tags

Description

Models Badhiel Lony Nyang and Joseph Uyttenhove sit facing outward against a minimalist, warm grey studio backdrop for Massimo Dutti's Red Clay Spring Summer campaign. On the left, Joseph wears a rich brown suede buttoned overshirt over dark trousers, looking forward with hands clasped. On the right, Badhiel is styled in a beige knitted cardigan over an off-white t-shirt and light trousers, gazing to the side. Subtle typography detailing the collection narrative is set between them in the frame. The scene is illuminated by soft, directional studio light that highlights the tactile fabric textures and warm earth tones.

Style

Editorial, Horizontal, Warm, Minimalist

Techniques

Soft Light

Industries

Menswear

Color

Caramel (40%)
Off-White (30%)
Taupe (20%)

Background

Coloured Seamless

Context

Advertising Campaign