Massimo Dutti MONOCHROME 2025

About

A man stands centered against a seamless white background in a video produced for the Massimo Dutti project Monochrome. He wears a dark jacket, dark trousers, and a white t-shirt, speaking directly to the camera with subtitles displayed at the bottom of the frame. The minimal studio setup and monochromatic palette focus attention entirely on the subject. The video was directed by Luca Esposito with styling by Dominic Shearer.