BrandMAPP MTL
ProjectBrand Identity

MAPP MTL Brand Identity 2020
Associated creatives
Tags
Description
This image showcases urban wheatpaste posters featuring bold geometric graphics and typography for the MAPP MTL festival brand identity. Created by Demande Spéciale, the vibrant panels display gradient color transitions, triangular and square motifs, and festival dates against a weathered concrete wall background. The composition captures the intersection of contemporary graphic design and urban street culture. Natural daylight illuminates the scene, highlighting the textured paper application and rich chromatic contrasts.
Style
Artistic, Horizontal, Graphic
Techniques
Spray paint / graffiti
Color
Royal Blue (30%)
Jet Black (40%)
Lemon (30%)
Background
Street
Context
Advertising Campaign