American Express Make Them a Fan 2025

About

This commercial video for the American Express project Make Them a Fan features a man sitting in a car holding blue and white balloons and a teddy bear. Subsequent scenes show a credit card transaction, the man stepping out of a taxi with the balloons and bear in a residential street, pressing a doorbell while holding a branded football shirt, and presenting the items to someone at the door. The visual narrative captures celebratory moments and everyday scenarios associated with card rewards. The natural lighting and outdoor suburban settings create an authentic, relatable atmosphere throughout the sequence.