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Monochrome portrait of a man squatting on a stone bridge overlooking a river, wearing a dark blazer and jeans.

Madewell Autumn 2025 Campaign - A day in Paris 2025

About

Captured in black and white by photographer Grayson Vaughan, this portrait for Madewell's Autumn 2025 campaign features model Tamel Lee posed atop an ornate stone bridge overlooking a river in Paris. The subject is crouched with one hand raised to his hair, wearing a dark blazer, an open-collared shirt, and relaxed-fit denim jeans. Natural daylight illuminates the scene, highlighting the grainy texture of the film-style capture. The background reveals classic Parisian bridge arches and distant trees along the riverbank.

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Background

Bridge

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Advertising Campaign