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BrandM.Giesser
ProjectBrand Identity
Storefront window display with blue illuminated branding text and design copy against a dark background

M.Giesser Brand Identity 2018

Associated creatives

M.Giesser
M.GiesserGraphic Design

Tags

storefront window displaywindow displaystorefront windowblue illuminated signageblue signagesignagetypographybrand identity

Description

Storefront window display featuring blue illuminated typography and branding text for the New Volumes Collection 01 Elba project by M.Giesser. The composition centers on a glowing blue glass or film overlay displaying project descriptions, designer credits, and bold product titles. The dark exterior frames the illuminated interior vignette, creating high contrast between the glowing blue signage and deep shadows. The display highlights graphic design integration within a commercial window architecture.

Style

Horizontal, Commercial, Moody, Neon

Techniques

Typography

Color

Cobalt (70%)
Jet Black (30%)

Background

Retail Storefront

Context

Out of Home (OOH)