Brand
ProjectLuxury Redefined
Lincoln Luxury Redefined 2026
Associated creatives
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Description
This commercial video for Lincoln titled Luxury Redefined features cinematic shots of a silver luxury SUV driving through scenic landscapes, including coastal roads and suburban driveways. The narrative incorporates a woman walking alongside the vehicle, interacting with its modern design and reflecting an upscale lifestyle. Directed by Brian Petchers with cinematography by Paul Theodoroff, the production was handled by Taproot Pictures and advertised by Hudson Rouge under executive producer Josh Carrasquillo. The grading utilizes a desaturated, natural palette emphasizing open skies and textured foreground elements.