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BrandLulu Wellness
ProjectBrand Identity
Close-up of a person's shoulder and neck covered in water droplets with overlapping dotted circles and brand typography.

Lulu Wellness Brand Identity 2024

Associated creatives

Sunny Side Up
Sunny Side UpGraphic Design

Tags

brand identity graphic designgraphic designbrand identitywellness brandingtypography

Description

This graphic design piece for the Lulu Wellness brand identity features a close-up visual composition focusing on a person's shoulder and neck, covered in fine water droplets. The dark, warm-toned lighting casts soft shadows across the skin's texture, accentuating the physical details. Two overlapping dotted circles frame the composition, containing yellow typography with the phrases Ancient Remedy, Lulu Wellness, and Modern Approach. Created by Sunny Side Up, the work combines minimalist design with evocative photographic elements for a wellness aesthetic.

Style

Horizontal, Commercial, Clean, Graphic

Techniques

Typography

Industries

Skincare

Context

Advertising Campaign