BrandLula Japan
ProjectPlaybook: At Home

Lula Japan Playbook: At Home 2026
Associated creatives
Tags
Description
This editorial image captured by photographer Ivana Micic with hair styling by KIYO Igarashi for Lula Japan's Playbook: At Home project features a woman standing on a paved sidewalk in front of a tiled storefront. The subject wears a striking red patterned jacket over a white midi skirt, white tights, and black Mary Jane shoes, holding a dark folder close to her chest. The background shows a building exterior with brick tiling, windows adorned with posters, and red kanji signage accompanied by the text "Misuzi". Potted plants sit near the entrance, and autumn foliage frames the top right of the composition under natural daylight.
Style
Editorial, Vertical, Warm
Techniques
Natural light
Industries
Designer Fashion
Color
Scarlet (50%)
Pure White (30%)
Jet Black (20%)
Background
Retail Storefront
Context
Editorial