Luka Zeichmann Brand Identity 2020

Description

This diptych image showcases brand identity photography for Luka Zeichmann. The left frame presents a smooth ceramic wine bottle featuring a rectangular tan label, resting upright on heavily draped, off-white fabric under directional lighting that casts soft shadows. The right frame features an extreme macro shot of plump, translucent green grapes, highlighting their natural texture and warm golden illumination. The composition employs a balanced juxtaposition between the crafted packaging design and the raw organic source material.

Style

Horizontal, Commercial, Warm, Clean

Techniques

Macro, Natural light

Industries

Alcoholic Beverages

Color

Background

Fabric Texture

Context

Advertising Campaign