BrandLoyal Coffee
ProjectBrand Identity

Loyal Coffee Brand Identity 2017
Associated creatives
Tags
Description
A close-up shot captures a hand pouring dark brewed coffee from a clear glass carafe into a white ceramic mug featuring the Loyal Coffee brand logo. The liquid flows in a smooth stream from the tilted vessel into the centered cup below. The composition is set against a clean, minimalist light blue seamless background with soft, even lighting that eliminates harsh shadows. The color palette emphasizes clean blues and crisp white tones, highlighting the beverage preparation process as part of the brand identity project.
Style
Vertical, Commercial, Clean, Matte
Techniques
High-speed / freeze, Natural light
Industries
Beverages
Color
Pure White (50%)
Royal Blue (10%)
Background
Coloured Seamless
Context
E-commerce / Product