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Louis Vuitton Spring/Summer 20, 'Dreams, Fears & Memories’ 2022

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This video for Louis Vuitton's Spring/Summer 20 project, titled 'Dreams, Fears & Memories', presents a cinematic sequence of evocative vignettes. The footage features a diverse group of young models captured in dynamic low-angle framing as they lean over the camera under a canopy of pine trees. Additional scenes transition to coastal landscapes filled with wildflowers by the ocean at dusk, blending natural beauty with high-fashion styling. The colour palette shifts from earthy tones and soft greens to warm sunset hues, enhanced by filmic texturing and soft natural lighting. Produced by Love Song, the video explores themes of memory and youth through poetic visual storytelling.

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Sandy Beach

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Advertising Campaign