Louis Vuitton Le Voyage des Lumières 2025

Description

Two models lie on their backs across a snow-covered ground in a minimalist, serene composition from Louis Vuitton's 'Le Voyage des Lumières' campaign. Resting between their heads is a classic monogram travel bag, anchoring the luxury winter narrative. The model on the left wears a cream knit sweater paired with brown trousers, while the model on the right is dressed in a patterned knit sweater and blue denim jeans. A vast, cool blue expanse dominates the frame above them, accented on the left by an ethereal, vertical streak reminiscent of the aurora borealis. Soft, diffused lighting creates a gentle contrast across the figures and snow texture.

Style

Vertical, Commercial, Cool, Minimalist

Techniques

Soft Light

Industries

Luxury Fashion Houses

Color

Background

Snowfield

Context

Advertising Campaign