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  • ·Louis Vuitton Holiday 2025 Campaign Portrait by Jonas Lindstroem
Brand
Louis Vuitton
ProjectHoliday 2025 Ad Campaign
Woman in dark sweater reaching out toward a glowing point near a serene mountain lake at dusk for Louis Vuitton.

Victoria Sekrier, Fashion Editor/Stylist,

Associated creatives

Nicolas Ghesquière
Nicolas GhesquièreLouis Vuitton Women’s Creative Director
Pharrell Williams
Pharrell WilliamsLouis Vuitton Men’s Creative Director
Jonas Lindstroem
Jonas LindstroemPhotographer/Director
Bruno Skrzyszowski
Bruno SkrzyszowskiModels
Cherif Douamba
Cherif DouambaModels
Imane Benkaddour
Imane BenkaddourModels
Jonas Glöer
Jonas GlöerModels
Ridzman Zidaine
Ridzman ZidaineModels
Victoria Sekrier
Victoria SekrierStylist
Joseph Pujalte
Joseph PujalteHair
Marielle Loubet
Marielle LoubetMakeup

Tags

woman reaching for glowing lightwoman by lakewomanglowing lightdark brown sweater

Description

This commercial image for the Louis Vuitton Holiday 2025 ad campaign was photographed by Jonas Lindstroem. The composition features a woman wearing a dark brown high-neck sweater standing outdoors near a calm lake at twilight. Her right hand is raised toward a small glowing light hovering above her fingertip. In the background, dark silhouettes of rolling mountains rise beneath a soft evening sky, with soft ambient light reflecting off the water's surface.

Style

Horizontal, Commercial, Earthy, Golden Hour

Industries

Luxury Fashion Houses

Color

Espresso (100%)

Background

Lake

Context

Advertising Campaign