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  • ·Loro Piana Resort 2024 ad campaign editorial portrait
BrandLoro Piana
ProjectResort 2024 Ad Campaign
Model in patterned matching trousers and jacket walking down curved outdoor stairs with scarf billowing in wind

Loro Piana Resort 2024 Ad Campaign 2024

Associated creatives

MA+Group
MA+GroupCreative Agency
Thomas Persson
Thomas PerssonCreative Director
MA+Creative
MA+CreativeCreative Director
Annemarike Drimmel
Annemarike DrimmelPhotographer
MA+Talent
MA+TalentPhotographer
Aleksandra Woroniecka
Aleksandra WoronieckaStyling
MA+Talent
MA+TalentStyling
Diego da Silva
Diego da SilvaHair Stylist
Calliste Agency
Calliste AgencyHair Stylist
Sandrine Cano
Sandrine CanoMake Up
Artlist Paris
Artlist ParisMake Up

Tags

person walking down stairsperson walkingperson on stairspatterned matching setpatterned trousersmatching setpatterned jacketbillowing scarfpatterned scarf

Description

This striking monochrome fashion image from the Loro Piana Resort 2024 ad campaign captures a person walking down a sweeping curved architectural stairway. The subject is dressed in a matching patterned trouser and jacket set, with a long, intricately detailed scarf lifting dramatically in the wind to the left. The composition plays with curves, bold textures, and a high-contrast black-and-white tone that emphasizes the sculptural architecture of the setting. Photographed by Annemarike Drimmel with styling by Aleksandra Woroniecka, the shot exudes an effortless, sophisticated energy.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Color

Jet Black (50%)
Pure White (50%)

Background

Carpark

Context

Advertising Campaign