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Jennifer Lawrence wearing a Longines watch with a metal bracelet and a black top against a dark moody background.

Longines PrimaLuna 2025

About

Jennifer Lawrence stars in the PrimaLuna campaign for Longines, captured in a close-up portrait showcasing a luxury silver metal wristwatch. She wears a black top, her blonde hair styled with bangs framing her face. Her hand rests near her neck, highlighting the timepiece on her wrist. The lighting is soft and warm, creating a polished, intimate mood against a dark, softly blurred background.

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Jennifer Lawrence
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Advertising Campaign