BrandLoewe
ProjectLoewe - SS26 Set Adrift

Loewe Loewe - SS26 Set Adrift 2026
Associated creatives
Tags
Description
A luxury Loewe leather handbag rests atop the glossy white bow of a modern powerboat slicing through open ocean waters. Water spray kicks up around the hull, illuminated by warm sunset light on the horizon. In the distant background, a motor yacht cruises along the calm sea beneath a soft gradient sky. Photographed by Francesco Nazardo for Loewe's SS26 Set Adrift project, the composition combines dynamic movement with high-fashion product presentation.
Style
Vertical, Commercial, Warm, Golden Hour
Techniques
High-speed / freeze, Natural light
Industries
Luxury Fashion Houses
Color
Off-Black (50%)
Royal Blue (30%)
Pure White (20%)
Background
Ocean
Context
Advertising Campaign