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BrandLoewe
ProjectSpring 2025 'Collateral' Ad Campaign
Model seated inside a car wearing a brown leather jacket and white top, looking directly at the camera.

Loewe Spring 2025 'Collateral' Ad Campaign 2025

Associated creatives

Sam Khoury
Sam KhouryPhotographer
Bodine Van Galen and Luoyi
Bodine Van Galen and LuoyiModels
Bianca Raggi
Bianca RaggiStylist
Jose Carlos Gonzalez & Cecilie Hildebrandt
Jose Carlos Gonzalez & Cecilie HildebrandtHair
Maria Ona
Maria OnaSet Designer

Tags

woman in brown leather jacketbrown leather jacketleather jacketwoman seated in carwoman in careast asian womanwoman

Description

This image from the Loewe Spring 2025 Collateral ad campaign features a model seated inside the dark interior of a car. The subject wears an oversized brown leather jacket over a white top, with one hand resting near the back of her head. Natural light illuminates the cabin, highlighting the textures of the leather upholstery and the vehicle's dark door paneling. The composition captures a direct, calm expression from the model against the backdrop of the car's interior. Photography by Sam Khoury, with styling by Bianca Raggi.

Style

Editorial, Horizontal, Warm, Clean

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Chocolate (50%)
Pure White (30%)
Jet Black (20%)

Background

Carpark

Context

Advertising Campaign