Loewe Spring 2025 'Collateral' Ad Campaign 2025

Description

Captured by photographer Sam Khoury for Loewe's Spring 2025 Collateral ad campaign, this image features a female model posing beside a black grand piano. She wears a white long-sleeve blouse with oversized cuffs and a ruffled floral skirt, resting one foot on a dark leather piano bench. The set is styled by Bianca Raggi with hair by Jose Carlos Gonzalez and Cecilie Hildebrandt, and set design by Maria Ona. The composition plays with classical interior elements and contemporary fashion styling against a muted background.

Style

Editorial, Vertical, Cool, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Set-dressed

Context

Advertising Campaign