Brand
ProjectLOEWE Puzzle 10

Loewe LOEWE Puzzle 10 2025
Associated creatives
Tags
Description
Chinese actress Yang Mi poses for the LOEWE Puzzle 10 campaign photographed by Xiuyu Chang. She wears a tailored sleeveless black jumpsuit with relaxed, wide-leg trousers while cradling a brown Loewe Puzzle handbag decorated with dimensional floral appliqués. The composition is structured around an accordion array of tall vertical mirror panels that capture faceted reflections of her profile against a light, neutral studio floor and backdrop.
Style
Vertical, Commercial, Clean, Geometric
Techniques
Soft Light
Industries
Luxury Fashion Houses
Color
Jet Black (80%)
Caramel (20%)
Background
Set-dressed
Context
Advertising Campaign
